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Serving Cincinnati & Northern Kentucky | 428 Madison Avenue, Covington, KY 41011

Laminate Flooring

Laminate Flooring – Looks Like Real Wood

Today’s laminate floors really look like the real thing and are a very smart choice if natural materials
are out of your budget.

Produced by a process that fuses multiple layers of synthetic flooring together using a special lamination process, laminate floors look like natural hardwood because of a photographic layer that is right underneath a clear outside protective layer. In other words, with laminate you see a photograph of wood. And it’s strikingly similar.

The Many Benefits of Laminate

  • Affordable: Laminate floors are significantly less expensive than natural hardwood.
  • Durable: Laminate is resistant to dents and cracks.
  • Easy-to-Maintain: Won’t fade or stain.
  • Consistent: Every board is consistent in color and texture.
  • Versatile: Can be used in any room, and is perfect for rooms that have a high moisture level (when installed correctly).
  • Easy-To-Install: Laminate is very easy to install and can cover nearly any surface

And while laminate flooring is easier to install than hardwood, it takes some skill to do it right. We’re often called in to re-install weekend DIY-jobs!
(Read more about our professional installation service)

Our Brands

  • Armstrong
  • Inhaus
  • Shaw
  • And many others; if you don’t see the brand you’re looking for just call us at 859-261-9608.

We will help you decide whether to invest in natural hardwood or choose laminate based upon your lifestyle, the look you want, and your budget.

At Earl Franks Sons & Daughters we’ve been helping people choose the perfect flooring for over 50 years. Flooring is what we do and it’s all we do, and that makes us experts.


At Earl Franks Sons & Daughters we’ve been helping people select the perfect flooring for over 50 years. Flooring is what we do, and it’s all we do, and that makes us experts.

Here’s How We Work:

Visit our showroom in Covington, Kentucky. Bring pictures, samples, even pages from magazines —whatever you need to show us exactly what you want. Don’t know? We’ll steer you in the right direction.

You’ll be greeted by a family member – one who has likely been working in the flooring business his or her entire life.

Our designer will help you sort through the literally thousands of samples we have in stock. In the rare instance that you want to see a sample of something we don’t have, we’ll quickly order it and have it shipped it directly to you.

Next, we’ll visit you at home to make sure your choice is right for your lifestyle, your design needs, and your budget. We’ll take precise measurements to make sure that our installers can do their job with ease.

When your flooring material arrives in our warehouse, we’ll contact you immediately to set up a date for the installation. One thing you should know about Earl Franks—we show up when we say we will!

And, here’s how we help you save money: unlike other flooring retailers, we never charge for samples—even if we have to special-order them.

Join the family. Visit Earl Franks today.

Wondering how Earl Franks stands up to Big Box stores? Click here.

Earl Franks Is Hiring! Experienced Flooring Installers Click Below